VPE Public Relations is a National Hispanic Public Relations Firm

VPEcommUNITY Blog

An Intern’s Perspective: The Modern Man, Part 2

In my last blog, I began discussing the status of men today in America. What I wrote seemed to be depressing for men. It ... READ MORE >>

VPE Public Relations is a 100% Latino-owned full-service communications agency specializing in reaching the U.S. Hispanic market. We provide creative public relations strategies to reach the new American general market.

VPE Public Relations named to the top 500 Businesses
in Hispanic Business Magazine.

Building Brands: Marketing to Hispanic Consumers

Latinos are a 1 trillion purchasing powerhouse. We help brands establish a presence in the Latino marketplace that solidifies and builds their Hispanic market share. We provide clients and Hispanic consumers culturally appropriate programs that serve the best interests of both and create lasting, meaningful partnerships. We also engage Latinos through Digital Marketing. Along with facilitating dynamic consumer engagement and online promotions, we offer reputation and issues management in both English and Spanish.

Global Reach: Connecting the Americas and the World

Through our PRGN partners we are able to implement integrated international campaigns with local connections. Together we collaborate to bring global capabilities, industry best practices, and local market intelligence to our clients

Multicultural Marketing: Diversity

Diversity is not about race. It is not about the different languages we speak. Multicultural marketing is about connecting with people at their emotional core. Rather than looking at what makes us different we build on what brings us together.

Integrated Marketing: Strategic Communications

Whether our clients are corporations, foundations, non-profits or public agencies, maximizing budgets is always a major consideration. Our comprehensive communications plans leverage resources, reach multilingual audiences, and achieve optimum results.

Social Marketing: Public Education Campaigns, Advocacy & Outreach

We apply traditional marketing models to advance social causes and motivate positive behavior change. We offer under-served communities access to resources and information through culturally-relevant strategies.

U.S. Latinos: Marketing
and Community Outreach

Latinos cannot be marketed by their acculturation levels. We combine media relations, community outreach, promotions, social media and other creative strategies that effectively reach Hispanic audiences and deliver results.

Phone (626) 403-3200 | Fax (626) 403-1700
1605 Hope Street, Suite 250, South Pasadena, CA 91030.
© 2009 VPE Public Relations

VPE Public Relations named to the top 500 Businesses in Hispanic Business Magazine.